We are proud to announce the arrival of NNormal to the Up There Athletics lineup—a brand that, from the moment we encountered it felt like a natural extension of everything we stand for.
Founded in 2022 by trail running icon Kilian Jornet and the creative heritage of Camper, NNormal was built with a clear intention—to make performance product that respects both the athlete and the environment they run in. Featherweight, technically considered and sustainably produced, every piece in the NNormal range reflects that founding philosophy.
The footwear lineup is anchored by three distinct franchises.
The Tomir 02 is built for long miles in tough terrain. A workhorse by nature that incorporates a cushioned, supportive fit without compromising on durability. This is the shoe you turn to when you need reliability within your rotation.
The Kjerag Brut builds on that same ethos, re-engineered for speed in the most demanding conditions. Featuring a high-traction sole for grip in mud and snow and a breathable upper designed to shed water fast when the terrain gets soft, steep or vertical.
Finally the Cadi—NNormal's most accessible shoe to date—delivering pure comfort from the first step, with soft cushioning, steady rebound and an adaptive fit designed to bring more people outdoors, and keep them coming back for more.